Everyone Products + EWG (2024)

The Everyone brand is an EWG VERIFIED™ business, meaning our productsare classified by the Environmental Working Group (EWG) as products made with good manufacturing processes. So you can rest assured that our ingredients are safe for you, your family and the planet.

Our products are classified by the Environmental Working Group (EWG) as products made with good manufacturing processes.

WhyBe an EWG VERIFIED Brand?

Like you, we increasingly want access to real and unbiased information about what is being put onour bodies. In our view, EWG provides the most accessible, comprehensive and scientifically-reviewed information to consumers so they can make informed choices. By partnering with EWG, we are helping to cultivate a more accountable marketplace.

EO Products was founded in 1995 and has always believed in full transparency. Since 2004, we have been strong supporters of EWG’s work as educators and advocates for safer products. Their sensible guidelines and credible research provides consumers with everything they need to make informed decisions.

For those who might be new to the Everyone brand, we wanted to take the guesswork out of choosing safe, healthy products. Avoiding potentially toxic and harmful ingredients shouldn’t be difficult. It is our hope that EWG VERIFIED™ makes our customers feel confident about bringing our products into their home.

How Does EWG Verification Work?

When manufacturers opt into the program, they must submit their products for testing and full disclosure of proprietary recipes for review by the Environmental Working Group.

EWG VERIFIED™ means that a brand or manufacturer is committed to full transparency and operates under good manufacturing practices. An EWG VERIFIED™ product avoids EWG’s ingredients of concern and meets the following requirements:

  • Products must score “green” in EWG’s Skin Deep® database.
  • Products cannot contain any ingredients on EWG’s “unacceptable” list, meaning, ingredients with health, ecotoxicity and/or contamination concerns.
  • Products cannot contain any ingredients on EWG’s “restricted” list, which do not meet the restriction set by authoritative bodies and industry institutions.
  • Products must follow standard ingredient naming guidelines.
  • Products must fully disclose all ingredients on the label, including ingredients used in fragrance. 

  • Product manufacturers must develop and follow current good manufacturing practices.
  • Products must pass basic microbial challenge tests and repeat these tests as appropriate.
  • Products must follow the European Union’s requirements for labeling fragrance allergens.
  • Products must follow the European Union’s labeling guidelines for nanomaterials used in cosmetics.
  • Product labels must indicate an expiration date or the “period of time after opening.”
  • Commit to submitting all reports of product problems or serious adverse events to the U.S. Food and Drug Administration and to EWG.
  • Agree that EWG has the right to perform random product testing to ensure that all products meet the provisions outlined in EWG’s Licensing Criteria. 


Additional Resources

EWG VERIFIED™ Program Overview

Skin Deep® Database

Everyone Products + EWG (2024)

FAQs

Is everyone EWG certified? ›

The Everyone brand is an EWG VERIFIED™ business, meaning our products are classified by the Environmental Working Group (EWG) as products made with good manufacturing processes. So you can rest assured that our ingredients are safe for you, your family and the planet.

Is everyone's lotion EWG approved? ›

This product bears the EWG VERIFIED® mark, meaning that the product meets EWG's strictest standards for health and safety.

Can you trust the EWG? ›

EWG Verified® recognizes products that meet EWG's strictest standards for your health. This means none of EWG's chemicals of concern. This means full transparency. This means a mark you can trust.

What are the criticisms of the EWG? ›

According to Kavin Senapathy of Science Moms, the EWG "frightens consumers about chemicals and their safety, cloaking fear mongering in a clever disguise of caring and empowerment." His main criticisms are its use of "fundamentally flawed" methodologies for evaluating food, cosmetics, children's products, and more, and ...

Is everyone's body wash non-toxic? ›

The specific formulation has been reviewed by EWG scientists. At the time of verification, the ingredients in this formulation were used at a concentration below EWG's health and safety limit, and therefore did not pose significant human health concerns.

Do companies pay to be on EWG? ›

To fund EWG Verified and EWG Reviewed for Science, companies pay a fee to participate. Q: What is the cost of EWG Reviewed for Science? A: The cost depends on the size of the company, the number of products being assessed and the timeline. Our consultancy engagements range from one month to a year in duration.

How accurate is EWG rating? ›

The EWG is considered trustworthy insofar as they do good, transparent research on the most important ingredients in public health. There have been claims online by various sources that the EWG tends to slightly overstate the danger of an ingredient, but they do not ever understate danger.

Is EWG government owned? ›

EWG is an independent nonprofit organization largely funded by individual donations and grants from charitable foundations.

What is EWG verified products? ›

When a product is EWG VERIFIED®, it means it meets EWG's strict, scientific standards for transparency and health. Our team of toxicologists, chemists and epidemiologists scrutinizes every product, empowering you to purchase safer products.

What do dermatologists think of EWG? ›

Zoe Draelos, a consulting professor at the Duke University School of Medicine and spokesperson for the American Academy of Dermatology, who also tests sunscreen products in her laboratory, applauds the EWG for looking at the safety and effectiveness of sunscreens, but feels the group is making unfair “sweeping ...

What site is better than EWG? ›

Top 7 Competitors & Alternatives to ewg.org

The closest competitor to ewg.org are heb.com, skinsafeproducts.com and incidecoder.com. To understand more about ewg.org and its competitors, sign up for a free account to explore Semrush's Traffic Analytics and Market Explorer tools.

What is the EWG Dirty Dozen? ›

The Environmental Working Group (EWG) has published its Dirty Dozen list for 2024, describing the 12 fruits and vegetables most contaminated with pesticide residues, based on analysis of testing data from the U.S. Department of Agriculture (USDA) and the U.S. Food and Drug Administration (FDA).

Who sponsors EWG? ›

EWG receives substantial funding from progressive foundations including the David and Lucile Packard Foundation, the JPB Foundation, and the William and Flora Hewlett Foundation.

Who is in charge of the EWG? ›

It's this belief that inspired our president and co-founder, Ken Cook, to create EWG. Since 1993, we've worked tirelessly to protect public health.

Does EWG test for glyphosate? ›

In July 2020, EWG released an analysis of laboratory testing that shows glyphosate in more than 90 percent of non-organic hummus and chickpea samples. Previous tests by EWG and other public interest groups have found glyphosate in popular breakfast cereals and other foods American adults and children love to eat.

Is EWG certified legit? ›

A mark you can trust

When you see the EWG Verified® mark on a product, you can be sure it's free from EWG's chemicals of concern and meets our strictest standards for your health. As of today, 2452 products have been approved for the EWG Verified® mark.

Is everyone 3 in 1 soap safe? ›

This product has sustainability features recognized by trusted certifications. Made with chemicals safer for human health and the environment.

How does something become EWG verified? ›

The EWG Verified: For Your Health® mark means the product goes above and beyond its green rating from EWG, disclosing more about its formulations and manufacturing processes, and ingredients that are seldom listed on product labels.

How much does it cost to get EWG certified? ›

By submitting an application to the EWG VERIFIED™️ program, you agree to a $250 per product evaluation fee. There is an annual licensing fee for EWG VERIFIED™️ products. The fee is typically based on the number of products licensed in the program as well as the applicant company's annual revenue.

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